Brand Monitoring

As the industry’s social pioneer, Nova Tools from the Nova Group TM allows you to quickly and efficiently track, monitor and react to comments, questions and complaints as they happen. With the most robust social offering, you can tap into over 650 million sources from social media platforms such as Twitter, Facebook, YouTube, Google +, Instagram, blogs, news and more to hear what is being said about your brand. With relevant information about your brand, you are able to respond to by generating leads, marketing research, customer service, PR and competitive analysis.

GENERATE SOCIAL LEADS

Drive revenue by understanding what content drives traffic, finding the conversations that will convert and using them to grow your potential business. Nova Tools helps you improve customer satisfaction, while reducing bouncing rate. Real-time social media listening functionality helps you decrease response times and strengthen brand perception in a public medium that shows others your ability to quickly address and resolve issues.

DRIVE ACTION WITH DATA

Drive action by gathering important social media data to any user/team across your organisation for insight or follow-up. It is a lead generator gathered from social media platforms based on relevant data: demographics, interests, trends & more.
It is not enough to just listen to social media. Nova Tools is a unique social listener grabbing all the relevant posts and information on social media platforms and delivering them to you.

CREATIVE DATA ACQUISITION CAMPAIGNS

Creative built in mechanism for landing pages, competitions, promotions, coupons and more. When would this be useful for you? For example, if you are launching a new product, want to test something new or looking to diversify your audience, desire to drive lots of traffic through social but not quite seeing the ROI you need?

We are experts at running brilliant promotions that drive online-to-offline engagement. Creating noise within the chaos, we will make it send your campaign viral. Our dedicated marketing team will set up a tailored promotion to drive real results, online and in-store.

COST-EFFECTIVE COMMUNICATION

Regardless of the size of your EDM, we have the data to tell you what works to increase the depth of your database. If you want to learn more about your market, or looking to triple the size, we can help you devise and execute your strategy more efficiently than anyone! We help tailor an end-to-end database growth strategy for brands and businesses of any size.

GAINING MORE POWER BEHIND EVERY PIXEL OF SMART THINKING

We love creative thinking. Building over 55,000 campaigns for a number of industries, we are sure to have touched on you are in and know what will work for your brand and your target audience. We pride ourselves on our research and development where we are constantly working to define best practice in competitions, promotions and developing our product as the evolving digital media grows. Providing free advise and campaign ideas, you will speak with our creative brainpower which are hands down the best conversion marketing minds in the country!

Our clients speak for themselves...