What is all the talk about Predictive Advertising and Artificial Intelligence (AI)?
Predictive Advertising and Artificial Intelligence (AI) is helping companies predict what their customers want. Access […]
Millions of people across the world use Pinterest daily to discover new trends, products, designs, recipes and much more. Understandably, Pinterest can go a long way […]
Twitter has become one of the most effective and widely used social media networks. You can see people tweeting and going through tweets any time of […]
Social media became omnipresent and a perfect portal for corporations to reach and secure more customers. The definition of ‘professionalism’ didn’t translate to social media because […]
Three components to a promotion.
Incentive 2. Mechanic 3. Creative
1. INCENTIVE
Let's break the incentive into two components:
Prize: This is what the consumer has the potential […]
The benefits of the SaaS business model are not limited to companies such as Adobe and Microsoft Office. All digital agencies can leverage many of the […]